Ping Identity

Managed video production and content within Ping’s internal creative agency, Square One.

Daily designer and producer for all video, design, and motion graphics projects.

Highlights:

- Video editing/production
- Front-end and UX design and development
- Blog post layouts and content
- Social media graphics/video
- Event collateral, interactive video/design
- Email design, development
- Manage external production partners globally

Contribution:

- Spearheaded the production and development of multimedia content, encompassing videos, audio, graphics, copy, and animations within Ping’s internal creative agency, Square One

- Led a team of producers to create compelling video content for various platforms, resulting in a 30% increase in video views, exceeding 150,000 from the previous quarter, and a 20% boost in audience engagement

- Managed the entire video production process from scriptwriting to final delivery, ensuring timely and budget-conscious project completion

- Produced assets and content utilizing skills mainly in After Effects, Premiere/DaVinci, and Illustrator as a daily producer, managing post-production processes, including color correction, audio balancing, VFX, and motion graphics

- Collaborated with internal stakeholders to craft video strategies in alignment with business objectives, leading to a 15% rise in brand awareness and customer acquisition during Q1-Q3 of 2022

- Designed motion graphics for front-end development/UX (Lottie)

- Formulated and executed an overarching video production strategy, generating visually captivating and captivating multimedia assets

- Established and enforced brand standards for motion and video, serving as a valuable resource for internal and external vendors

- Oversaw global external production partners and vendors in EMEA, APAC, and LATAM, collaborating with cross-functional teams to execute video projects

- Employed camera, composition, and lighting techniques to ensure optimal video quality both in studio and on location

- Platinum Winner, 2023 Hermes Creative Awards for the XABX “Experience A Better Experience” campaign featuring Terry Crews